Marketing and Communications Manager

Marketing and
Communications Manager

Leads the day-to-day execution of marketing and
communications for significant and established Northeast Bronx arts center.
Shows a strong commitment to the mission of Mind-Builders Creative Arts Center
while exuding a passion to achieve a raised awareness of Mind-Builders’ role in
the community as the center of excellence for youth arts education and
community culture.

Reports to:
Assistant Executive Director for Development and External Affairs

Duties and
Responsibilities:

·
Responsible for driving enrollment and
audience development for both free and fee-based youth programs and related
public events

·
Develops and manages strategy, calendar,
timelines and content for grassroots, print, and social media including to
schools, community organizations and press

·
Manages print and digital initiatives through
writing, editing, designing content and maintaining assets including photo and
video archives

·
Collaborates with staff to lead, develop and hone
campaign goals, strategies, tactics, and budgets throughout the year;
responsible for marketing budget

·
Responsible for data analysis including
audience surveys to evaluate success and effectiveness and use the results to
inform the approach to marketing

·
Support development department with
solicitations, reporting and funder acknowledgement compliance

Requirements
include
:

·       Significant marketing experience
of three years or more in addition to minimum of related bachelor’s degree or
masters’ (or 3 years or more advanced professional training and experience,
grad school and/or success in the field)

·
Project management experience

·       Proficient
in Microsoft Office, Adobe Creative Suite, basic video editing

·       Enthusiastic, thoughtful and engagingly effective
communicator who makes friends easily across all class, profession and race
divides through demonstrated belief in the Mind-Builders mission

·       Success and demonstrated
strategies for increasing engagement including audience numbers, youth and
family participation/enrollment, open rates and calls to action that have been
successful with African American, Caribbean, Latino inner-city family/community
groups

·       Proven messaging language and
visuals that quickly grab attention and follow up with strategic and well-placed
phrases and subject lines

·       Demonstrated experience
garnering a large following for events and programs for our
communities/population

·       Creative and engaging personality
that’s socially confident and effective with concrete (phone, email, social
media, flyer, photo/illustration, video and print) strategies proven to quickly
connect with and enlist parents and community families, local youth,
school administrators, key staff of community groups and of public officials’
offices, funders, colleagues and of general public as partners in this
challenging pandemic climate

·       Bright and sociable personality: outgoing, thoughtful, engaging

·       Very well organized,
effectively sets and meets deadlines 

·       Excellent and engaging
communicator with excellent speaking, writing, graphic/print placement and
proofreading skills

 

This position
is open with an immediate start date. Submit a cover letter, resume, writing
and design samples and the names of two professional references in a single pdf
to jcope [at] mind-builders.org
with the subject “Marketing and Communications Manager.” Incomplete submissions
will not be considered.

This full-time
position is on site, Monday to Friday or Tuesday to Saturday, with flexibility
needed to work regular nights and Saturdays. A comprehensive background check
is required.

Job Type:
Full-time, Exempt position. Pay: $65,000.00 per year
Benefits
include:  medical, paid vacation,
holidays, sick leave, and personal days
after three
months. 401K 3% match after one full year of service.

http://www.mind-builders.org

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